Before you can target and sell to your product or service you must know WHO your ideal customers are and WHERE they are.

In this video I look at the two primary ways to find your customers:

1. Research
2. The customers themselves (ask them)

Also, I'd like to make one thing clear. Your ideal customer is not EVERYBODY.

[TIMESTAMPS]

04:22  StreamYard App

06:19  Have you written a BIO about your ideal customer?

08:04  Your ideal customer is NOT everyone

14:23  Two ways to find your ideal customer

15:20  Researching online

16:21  Facebook

17:22  Search bar (a powerful tool)

22:12  Advanced tip for Facebook for finding your ideal customer

23:12  Pinterest

24:36  Google

25:40  Research on the ground locally

27:38  Meet-up

31:28  Find out where are they spending their time

32:22  Talk to people that you believe are your ideal customer

35:27  How to search for your ideal customer? 

38:09  Things you can do in your messaging and marketing

39:51  Up level your audience through your PRICE

44:24  How to create consistent action in your business to keep it going forward?